Search
Recommended Sites
Related Links






   

Informative Articles

10 Blazing Ways To Sky-Rocket Your Profits
1. Use a "P.S." at the end of your ad copy. This is were you either want to repeat a strong benefit or use a strong close like a free bonus. 2. Publish a free ebook and give it away from your web site or in your e-zine. This will increase your...

10 Ways To Shift Your Sales Into Overdrive
10 Ways To Shift Your Sales Into Overdrive by: William R. Nabaza of http://www.Nabaza.com 1. Publish testimonials for your free stuff. It would increase their value and if they're viral marketing tools, you'll have more people giving them...

8 Ways To Get People To Visit Your Web Site Again and Again
Getting visitors to your web site is not one of the easiest things to do especially if you've only just set up your web site. The trick here is to find as many ways as possible to get the visitors, that do visit your site, to come back again and...

Do Not Drop Your Web Site Off the Search Engine Cliff
If you've been feeling like Tom Cruise climbing up the side of some remote jagged mountain in the blazing hot sun and concerned you're facing "mission impossible", chances are you own a web site. Adding to the intense thrill of web site...

Seecrets on Security: A gentle introduction to cryptography
With the increasing incidence of identity thefts, credit card frauds, social engineering attacks, the digital world is facing challenges in the years ahead. Obviously, cryptography, a young science, will play a prominent role in the security of...

 
It's OK to Use the Free Stuff You Get in Junk Mail

According to several pieces of junk mail the Grinning Planet offices have received this year, we can get 37 CDs for just a penny! Fine, as long as we don't have to listen to the complimentary copy of "Megadeth Plays Liberace."

We're really here today to talk about some of the stuff you get in the mail that may actually be usable. Most of us have received all sorts of supposedly usable stuff in junk mail--free return-address labels, blank greeting cards, calendars, even reeeaaaally flat sponges. Well, we may be very pleased to find out that some junk-mailer considers us "sponge-worthy," but the larger question is, should we use this stuff even if we don't send a contribution to "Save the Down-Sized Rich People" or whatever group sent it to us?

Consider the case of the free return-address labels. The organization sent them to you hoping that you would send them a donation. If you're not inclined to donate, it is NOT unethical for you to use the labels. From an ecological perspective, whether you send the organization money or not is irrelevant. The labels have already been manufactured, packaged, and mailed--those financial costs and resource costs have already been incurred. If you can make use of the free labels instead of throwing them out and buying similar replacement items, then it's a "win" for resource utilization and the environment. The group that sent you the labels isn't any worse off than if you'd just thrown the labels out. The same logic applies to ALL of the free goodies you get in the mail.

So take those return-address stickers you got from the "Friends of Hard-Luck Martian Television Stars" (or whomever) and use 'em up!

P.S. To get less junk mail in the first place, you can get on the "Stop Sending Me This Crap" list at the Direct Marketing Association's Mail Preference Service -- http://www.dmaconsumers.org/offmailinglist.html .

For jokes, cartoons, and more great environmental information, visit www.grinningplanet.com .

© 2003 by GrinningPlanet.com
You have permission to publish this article electronically or in
print, free of charge, as long as the bylines are included. Must
be published complete with no changes. A courtesy copy of your
publication would be appreciated.


About the Author
Mark is a writer, financial analyst, web developer, environmentalist, and, as necessary, chef and janitor. Grinning Planet is an expression of Mark's enthusiasm for all things humorous and green, as well as a psychotic desire to work himself half-to-death. Hobbies include health foods, music, getting frustrated over politics, and occasionally lecturing the TV set on how uncreative it is.