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Basics of Web Design Principles
You spent countless hours designing a site with fantastic colors, attractive images and beautiful layout but it failed to click, did this ever happen to you? Many of the apparent reasons could be lack of planning or inappropriate design elements. A...

How a Custom Designed Website Can Help Your Business
Over the years, the internet has grown into a marvelous avenue to promote your business. In my last article, "Why Your Business Needs to Have an Internet Presence" (http://www.jvmediadesign.com/info37.html), I discussed 5 valid reasons why your...

The Best Web Design Programs
Who doesn't own a webpage nowadays? If you're thinking about spicing up your webpage or (heaven forbid) move your webpage off that blogging host, consider some of these web design programs that will make mastering the art of html a breeze (well, not...

The Key to Effective Web Site Design
This article may be published electronically or in print, free of charge, without alteration to any content and the resource box at the end of the article is included in it's entirety without alteration. A courtesy copy of your publication would be...

Web Design Blunders That Can Cost You Lost Profits
It's hard enough to bring people to your little corner of cyberspace, and once they're there, you have just a few brief seconds to catch their attention. A simple click-of- the-mouse and your site visitor is gone! Keep as many interested prospects...

 
Revenue Generating Web Design

Do you want a website that will generate hundreds of thousands of dollars? If the answer is yes, then you will want to read the following. Like any business venture the key to profitable web design begins with planning. Planning is almost always undervalued as the focus is to get the website online in the most timely fashion possible. Your website must be laid out in an organized fashion. Therefore, organizing your pages into themed based sections is extremely important.

The main reason that organizing your website into themed based pages is so crucial is that adverting revenue is the main source of income for more than 50% of websites. Whether its Adsense, Yahoo Search Marketing or Banner Adverting, the key is to drive targeted traffic to various themed based pages. When marketing advertising space on your website to potential clients, you will have a much easier time convincing them to advertise on your web site if you can convince them that only potential buyers will be viewing their ads. If we use the example of a European travel site, the implementation of themed based pages would result in a real estate rental section, a tour section, an entertainment section and a currency conversion section. This would result in you having the ability to market advertising space on your currency conversion space to financial institutions, space on your real estate portion to realtors and space on your entertainment section to theaters and museums. The benefit to your potential clients is that only customers who are interested in currency conversion will be viewing their ads versus a visitor who is only interested in the weather and could care less about currency conversion.

With the internet being utilized more and more, businesses are realizing that newspaper and magazine advertising is not nearly as effective as advertising on websites which drive targeted traffic to their ads. A carefully planned web site will allow you to lead your visitors to all of your revenue generating pages and will result in an extremely profitable website.

About the Author

Carmen is the VP Client Relations of Ms. SEO Inc., a Calgary based Search Engine Optimization & Internet Marketing Company. Ms. Seo Inc. works with their sister company Ms. Hype Inc., a Calgary Web Design Company, and their parent company Cre8 Hype Solutions Inc., a Calgary based Internet Marketing Company, to offer their clients a powerful online presence.



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